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Martin Gutmann

Martin Gutmann is a globally in-demand keynote speaker who helps leaders navigate uncertainty with fresh, story-driven insights.

Combining history, sociology, and organisational psychology, he challenges conventional thinking and equips audiences with practical tools to rethink leadership, decision-making, and strategy.

His TED Talk, Are We Celebrating the Wrong Leaders?, has over 2 million views, and his best-selling book The Unseen Leader earned high praise from organisational psychologist Adam Grant.

In Person

£10000 - £12000

Price based on UK delivery

Virtual Event

£6250 - £7000

Martin Gutmann is a globally sought-after keynote speaker who brings fresh and urgent insights into how leaders can understand and navigate today’s uncertain world. Combining history, sociology, and organisational psychology, he delivers engaging, story-driven talks that challenge conventional wisdom and offer practical takeaways for leaders and organisations.

His ability to bridge the past with the present helps audiences rethink leadership, decision-making, and strategy in an era of rapid change.

A professor at the Lucerne School of Business and senior lecturer at ETH Zurich, Martin’s research and thought leadership have reached over 60million people through pieces in the New York Times, the Chicago Tribune, Forbes (where Martin is a regular contributor), Inc., Fast Company, and many other popular outlets, as well as appearances on leading management podcasts.

His recent TED Talk, Are We Celebrating the Wrong Leaders?, has been viewed over 2 million times.

Martin is also the best-selling author of The Unseen Leader: How History Can Help Us Rethink Leadership. Adam Grant, organisational psychologist and thought leader, describes the book as a: “A provocative look at what history really teaches us about effective leadership. This book will challenge you to rethink some of your core assumptions about what it takes to align people around common goals.”

Born in Sweden, Martin has lived and worked in Japan, the US, Canada, Mauritius, Germany, and Switzerland. From 2016 to 2020, he was the founding Managing Director of the Swiss School of Public Governance, where he launched a program for future global public sector leaders. He holds a Ph.D. in history from the Maxwell School at Syracuse University, an Executive MBA from IE Business School in Spain, and higher education teacher’s training from Harvard University and ETH Zurich.

“Martin brings a unique historian’s perspective that keeps us grounded in human-centred values, learnings and future endeavours. In times of AI and fast technological advancement, Martin invites us to think creatively and exercise critical reasoning” – Google
“Martin captivated our 500+ person audience of risk, resilience and response practitioners with his engaging and poignant talk on crisis leadership and what it means to lead in a crisis-dense world. We followed Charles Lindbergh’s journey across the Atlantic to glean lessons that crisis leaders can use today. Martin has a great appeal when he speaks to an international audience, he is humble and authoritative at the same time. His credentials speak as clearly as he does- Martin is a great candidate for a corporate talk, capturing the attention of the most senior audience. Bravo!” – Global Crisis Preparedness Director

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