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Justin Hughes

Justin Hughes

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Justin Hughes is Managing Director of Mission Excellence, a consultancy which partners with clients to accelerate organisational effectiveness.  Clients range from global corporations (e.g. 3M, Microsoft) to public sector (e.g. Bank of England, NATO) and world championship-winning sports franchises (e.g. Mercedes F1).

As a former fighter pilot and Executive Officer of the Red Arrows, Justin Hughes is no stranger to high performance in the most demanding of environments. And after a further 15 years as a consultant on building high-performance cultures, he is uniquely placed to both inspire and offer practical insights into the drivers of excellence.

Justin is a renowned expert and inspiring speaker on both high performance and high-risk environments. Areas of expertise include:

• Building high-performance teams and organisations
• Leadership
• Strategic ambiguity and agility
• Decision-making and risk
• Behavioural safety and safety culture

Justin has presented at hundreds of management meetings, conferences, academic forums and dinners worldwide with clients ranging from global corporations (e.g. 3M, Microsoft) to public sector (e.g. Bank of England, NATO) and world championship-winning sports franchises (e.g. Mercedes F1). He was also a guest presenter on Oxford University’s MSc in Major Programme Management London Business School’s ‘Executing Strategy for Results’.

Justin is the author of The Business of Excellence (Bloomsbury, 2016), has been profiled in the London Standard, Director and the Daily Telegraph), and interviewed for BBC World ‘Talking Business’ and BBC Breakfast.

Justin’s breadth of operational, speaking, academic and consulting experience allows him to develop tailored content, specific to the client audience. As well as keynote and after-dinner speaking engagements, Justin’s consulting experience includes conference design, ‘MC-ing’ and coaching of internal speakers. With the Mission Excellence team, he also runs high-impact team building seminars and workshop programmes for meetings and he co-presents with James Woudhuysen (on agility), Stephen Bungay (on executing strategy) and Anna McNuff (on motivation).

As a versatile speaker who enjoys delivering on-stage and online presentations, Justin Hughes has developed a home studio which allows him to deliver professional standard production with multiple camera inputs for virtual engagements.

Prior to his current roles, Justin was an RAF fighter pilot. He graduated as top cadet of his officer training and went on to fly the Tornado F3 air defence fighter. He subsequently served for 3 years on the Red Arrows performing over 250 displays worldwide including 3 international tours. Justin has an MBA with Distinction from London Business School and is currently studying International Relations at the University of Cambridge.

Important Information

In person prices:
£5,000 - £9,999
Price based on UK delivery
Virtual Event prices:
Contact us for a quote.
After Dinner, Business, Event Host, Inspiration, Motivation, Workshop
Creative Thinking, Culture, High Performing Teams, Inspirational, Leadership, Management, Marginal Gains, Military, Planning & Preparation, Risk Taking, Strategy, Teamwork

Quick quote Justin Hughes

Justin delivered a presentation with valuable learning’s that were highly relevant to business, as well as being entertaining.


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