Benita Matofska

Benita is an award-winning social entrepreneur, she is renowned for her ability to inspire and captivate audiences worldwide with her knowledge, dynamism and insights on sustainability, social innovation and business transformation. Benita leads sustainability for business consultancy Futuretivity, who specialise in delivering climate innovation for the media industry.

Benita is the author of Generation Share, a ground-breaking book, voted top isolation read for a positive future by Forbes, containing the world’s largest collection of  inspiring stories of the changemakers transforming society, the economy and protecting the planet. She previously created Global Sharing Week, a campaign addressing resource inequality reaching over 100 million people worldwide.

Driven by a passion to create global change and transform business into a force for good, Benita delivers her unique insights to people and companies seeking to future-proof their businesses by helping them to become sustainable. In a world with challenges such as climate change, poverty and inequality, Benita ensures businesses stay relevant and secures their future by enabling them to create economic, social and environmental value. Based on a decade of research, Benita uses social innovation techniques and global intelligence to inspire transformation for businesses, people and planet.

Benita is a seasoned public speaker and has spoken to audiences worldwide including: VF Corp International Marketing Summit, IKEA Global Home Furnishings Forum, AMEX Leadership Academy, European Outdoor Group Summit, BBC Climate Creatives, BBC Worklife, Channel 4 News, M&S Festival of the Future, Virgin Innovation Sessions, Publicis Sustainability Awareness, European Cities Marketing Summit, Global Women’s Forum, RSA Sharing Economy Talks, Global Entrepreneurship Congress, FT European Sharing Economy Summit, European Parliament, TEDxFrankfurt, UNESCO, the House of Commons, House of Lords and Number 10 Downing Street.

Benita’s incredible 35-year career has also seen her receive multiple awards including: Ogunte Best Social Business Leader UK and World, Natwest Venus Entrepreneur of the Year Award, Inspirational Woman of the Year and the Cabinet Office/Nesta Innovation in Giving Award. She is also an RSA fellow, a blogger and social commentator and features regularly in the international media.